Straightforward strategies for achieving sustainable practices and business success in the modern organization

InClean: Lessons from Ecolabs Century of Positive Impact, a team of veteran sustainability experts delivers a practical toolkit for creating a forward-looking and sustainability-focused business. From Ecolabs origins in sustainability 100 years ago to its ambitious 2030 environment and social impact goals, this book lays out a roadmap for business transformation and continued growth today and for the next 100 years.

Youll explore the principles and methods required to build and lead a sustainable company. Youll discover how to evolve your focus on sustainability over time, as your organization transforms and grows. Youll learn to:Build and maintain momentum for sustainability initiatives and cement your firms commitment to new practices through iteration and aligning business units around core, shared sustainability goals.Embed new sustainable practices into your organizations governance and operations DNAIdentify and leverage specific sustainability levers that impact a wide variety of key performance indicatorsCreate a set of business processes that enable sustainable future and engage your employees in a higher purpose

An essential playbook for students of sustainability and business, this book is a must-read for the modern manager, executive, or director seeking to solidify their business strategy and future-proof their company.Clean: Lessons from Ecolabs Century of Positive Impact describes the holistic and comprehensive approach to responsible business that weve all been waiting for.

PAUL C. GODFREY, PHD, is the William and Roceil Low Professor of Business Strategy in the Marriott School of Management at Brigham Young University. He is the author ofMore Than Money andStrategic Risk Management. He is also the co-author ofEthics and Business andStrategic Management.

EMILIO R. TENUTA is the Chief Sustainability Officer at Ecolab, a global leader in water, hygiene and infection prevention solutions and services that help protect people and the resources vital to life. Over the past decade, Tenuta has led Ecolabs sustainability journey and has been actively involved in helping customers advance their global sustainability and ESG practices, with a focus on water stewardship and climate action.

Preface xi

Acknowledgments xv

Foreword xvii

Chapter 1 The Call for a Sustainable World 1

Chapter 2 Perspective: The Foundation of Sustainability 23

Chapter 3 From Perspective to Purpose: eROI and the Three Phases of Sustainability 43

Chapter 4 The Tone at the Top: Executive Leadership and Management 67

Chapter 5 Leadership Throughout the Organization: 48,000 Strong and Counting 89

Chapter 6 Creating a Sustainable Product Pipeline 111

Chapter 7 Acquisitions: Sustainability Through Addition 135

Chapter 8 Divestiture: Sustainability Through Subtraction 155

Chapter 9 Catalyzing Sustainability Through Multi- Stakeholder Partnerships 175

Chapter 10 Looking Forward to Ecolabs Second Century 199

Notes 217

About the Authors 231

Index 233